Marketing Manager
Role Overview
The Talent Set are delighted to partner with a leading educational organisation looking for a fantastic interim Marketing Manager. This position offers an opportunity to lead innovative marketing strategies that enhance the the organisations brand and student recruitment efforts, making a significant impact on the organisation’s growth and reputation.
Key Responsibilities
- Deputise for the Director as needed, representing the team both internally and externally.
- Develop, execute, and assess integrated marketing campaigns across digital, print, event, and other channels aligned with the college’s strategic goals.
- Oversee digital marketing activities, including advertising campaigns, SEO, website content strategies, and utilisation of the CRM system for marketing and recruitment.
- Coordinate with external agencies and partners to support brand development and campaign delivery.
- Ensure brand consistency through all marketing materials and platforms; contribute to the college’s overarching brand strategy.
- Analyse campaign performance data to optimise marketing effectiveness and ROI.
- Manage marketing budgets efficiently, ensuring activities stay within financial parameters.
- Maintain and oversee marketing assets such as imagery, merchandise, and exhibition equipment.
- Stay informed of current marketing trends, especially within the education sector, identifying avenues for innovation.
- Collaborate closely with curriculum, admissions, and student services to support college-wide objectives and recruitment targets.
- Support and undertake additional duties as required by the Director.
Person Specification
- Proven experience in developing and managing comprehensive marketing campaigns, ideally within the education sector (HE or FE)
- Strong leadership skills with experience managing and developing teams.
- Expertise in digital marketing, including SEO, content management, and CRM utilisation.
- Excellent communication, relationship management, and collaborative skills.
- Ability to analyse data, draw insights, and adapt strategies accordingly.
- Capability to manage budgets effectively and deliver projects within financial constraints.
- Proactive, innovative, and adaptable with a customer-focused approach.
What’s on Offer
Salary: £50,000–£52,000 (day rate inside IR35), 3 month initial with view to extend.
How to Apply
To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.
Commitment to Diversity
The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.
