Mass Participation Executive

Gabby Lofthouse
E:gabby@thetalentset.co.uk
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Role Overview:
The Talent Set are delighted to partner with our client on a fantastic Mass Participation Executive role. This position involves managing and developing virtual fundraising events, engaging supporters, and driving income to support the charity’s vital work.

Key Responsibilities:
  • End-to-end project management of virtual challenges, including planning, organisation, and delivery, ensuring successful outcomes and participant engagement.
  • Developing and executing marketing plans, with a focus on digital channels, to maximise event participation and income.
  • Coordinating the creation of marketing content, liaising with internal teams and external suppliers to produce accurate and effective promotional materials.
  • Analysing performance metrics, preparing comprehensive evaluations, and providing insights for continuous improvement.
  • Building strong collaborative relationships internally across fundraising, marketing, and data teams, whilst negotiating externally to secure value and resources.
  • Managing supporter stewardship plans to foster loyalty, maximise gifts, and enhance supporter experiences.
  • Overseeing volunteer support, including recruiting, training, and moderating Facebook Champions assisting with participant stewardship.
  • Ensuring all activities comply with relevant regulations, including data protection and fundraising codes of practice.
  • Monitoring sector trends and making recommendations to expand and diversify the virtual events portfolio.

Person Specification:
  • Proven experience in fundraising, supporter engagement, or event management, preferably within the charity sector.
  • Effective project management skills, with the ability to deliver multiple initiatives on time and within budget.
  • Strong understanding of digital marketing channels and supporter engagement techniques.
  • Excellent communication skills, capable of producing compelling content and maintaining positive relationships.
  • Analytical mindset, with the ability to assess campaign performance and implement improvements.
  • Organised and proactive, with a focus on delivering high-quality supporter experiences.
  • Ability to adapt to changing priorities and work collaboratively across teams.
  • A commitment to the values of inclusivity, diversity, and the organisation’s mission to support those living with the condition.

What’s on Offer:
  • Salary: £33,000 - £35,000
  • Location: Hybrid – Central London
  • Contract: Permanent

How to Apply:
To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.

Commitment to Diversity:
The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, religion or belief, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity, disability, or age. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.